I know things are getting a little seedy in the music world because people aren’t wanting to pay for music and we’re all just downloading everything, but it seems like times are really getting desperate for Usher, who released a new song exclusively in boxes of Honey Nut Cheerios sold at Wal-Mart. LOL, okay.
A new song by Usher will be the prize at the bottom of select cereal boxes. Starting Tuesday, a exclusive single will be available for download with specially-marked Honey Nut Cheerios packages purchased at Walmart stores across the country.
The track is called “Clueless” and comes amidst a prolonged wait for the singer’s new album, UR.
Well, that’s… awesome for him, I guess? Frankly, I’d toss the music and just eat all the Honey Nut Cheerios. They’re so, so good – I haven’t had them in years!
What do you think is happening here? Is releasing a song in a box of cereal a smart marketing move or the sign of a career in decline? Something tells me it’s the latter…