Today's Evil Beet Gossip

Kris Jenner Worries Kanye West Will Destroy The Kardashian Brand

If there’s one thing that’s pretty clear by now, it’s that Kanye West is pretty unwell. While it’s been fun and games to laugh at his ridiculous rants and talk shit about him for being an asshole (because he is indeed an asshole, mental illness aside), it’s likely he’s suffering from some serious mental health issues that need to be addressed, hopefully sooner rather than later. He’s been on a continuous decline, culminating with that leaked SNL rant in which he started randomly naming Apostle Paul and Stanley Kubrick and basically just talking complete and utter nonsense. It’s worrying, and no one’s more stressed about this whole thing than Kris Jenner, who’s terrified that the Kardashian brand will suffer because Kim’s married to a madman.

From Page Six:

West’s team met with a host of top publicists within the last few months — but nobody is brave enough to work with him. A source said, “His Twitter rants are out of control, and Kris fears that he’s taking the family down. Kris wants Kanye to hire someone to handle all the noise and drama so he can focus on being an artist.” But the response from the p.r. world was deafeningly silent.

One top publicist who was approached told us, “You couldn’t pay us enough to represent Kanye. He’s too much to handle.”

I mean, I definitely think he’s damaging to his OWN brand, let alone the Kardashians, but isn’t the bigger issue that the guy is going off the deep end and needs some serious professional help? Isn’t that kind of the priority here? I know the Kardashian family isn’t necessarily full of thinkers, but come on now.