Today's Evil Beet Gossip

Kendall Jenner launches tequila brand

It’s second nature for the Kardashians to make money and these days it’s just a few months between ventures.  And Kendall hasn’t been the most productive in that area.   Seems Momager Kris got that taken care of.

Kenny’s been teasing the release of her tequila brand 818 for a month or so.  Cryptic posts with the unknown bottle behind her and things like that.  So here it is.

Kenny said in her Instagram announcement that she’s been developing 818 for nearly four years — right after she crossed the threshold of the legal drinking age.

“after dozens of blind taste tests, trips to our distillery, entering into world tasting competitions anonymously and WINNING (?) ..3.5 years later i think we’ve done it!” she captioned a series of photos and videos of her friends, including Jaden Smith, celebrating the launch and sipping on the alcohol.

“this is all we’ve been drinking for the last year and i can’t wait for everyone else to get their hands on this to enjoy it as much as we do!”