Taylor Swift‘s ‘Shake It Off’ did really well in the charts – and for good reason, because it’s a damn catchy song. There’s that part in the song where she talks about how “you should’ve been getting down to THIS.SICK.BEAT.” and that part was apparently so memorable to Taylor herself that she decided to trademark the phrase “this sick beat” with the United States Patent and Trademark Office. Yes, seriously.
I’m not quite sure what Taylor plans to do with this trademark, to be honest – especially considering she’s hardly the first person to use the phrase “this sick beat” (though I certainly hope she’s the last). I can’t even believe they let her do this! I’m going to go and file a trademark something random, too… if only I could think of something clever.