When I first saw this lame perfume ad, I thought that the name of the product was Boss Nut. Obviously, it’s Boss Nuit, and those of you with fancy book learnin’ probably already know that nuit is French for “night,” but I don’t care about that. What I care about is the sweet, sweet smell of Boss Nut.
And see, that whole thing right there? Misreading the name of the perfume, then realizing that I had misread it and giggling like a preteen boy over the word “nut”? That was a million times more interesting to me than Gwyneth Paltrow in this ad. Honestly, if she’s not saying something that’s preposterously pretentious or laughably trying to sell people a shapeless white t-shirt for $90, then I really couldn’t care less.
But just in case you want to see more boring Gwyneth, here’s the TV spot for the perfume:
I’m actually alarmed by how much I don’t care about this. Well, about the ad itself – I’d give anything to get a good solid whiff of that Boss Nut.