Yay, look! It’s the Spice Girls, all together again for 2012! And they’re talking about reuniting for a musical!
The Spice Girls reunited for a few hours on Tuesday to launch a new musical based on songs that made them one of the biggest bands of the 1990s, but there was time for plenty of laughs, avowals of mutual love and even the odd catty aside.
“Viva Forever!”, written by British comedian Jennifer Saunders and produced by “Mamma Mia!” mastermind Judy Craymer, opens at the Piccadilly Theatre in London’s West End on December 11.
Victoria Beckham, Melanie Brown, Emma Bunton, Melanie Chisholm and Geri Halliwell — or to use their more familiar monikers Posh, Scary, Baby, Sporty and Ginger Spice — were back together 12 years after they split and seven years since their reunion tour.
Any appearance by all five Spice Girls is a major media event in Britain, where they introduced the concept of “girl power” and were hailed as modern-day feminists by some and “sugar-pop” pin-up girls by others.
Tabloids delighted in unearthing behind-the-scenes tensions and tantrums between the members when they were a major force in pop, but, for the most part, Tuesday’s appearance was harmonious.
“I don’t think it took (us) any convincing at all,” Chisholm told a small group of reporters who met the band members before they appeared on stage to present the musical.
“It’s something we’ve spoken about a lot over the years. I think that our music lends itself really well to theatre and when we reunited in 2007 that was when we started to talk about it more seriously.”
Beckham, in a black outfit made by her own fashion brand, added: “We always said if we do this we want to work with the best people, because that’s what we’ve always done. Everything we’ve done we’ve done properly and we’ve got the ‘A-team.’”
Oh boy! Viva Forever! This just sounds great! What’s that? You can’t imagine what the Spice Girls have to say that’s relevant in 2012? Well, here’s a little bit more about Viva Forever!:
Viva Forever! is not a re-telling of the Spice Girls’ meteoric rise to global fame after they formed in 1994 having answered an advertisement to form a girl band.
While it does feature their hits, which include “Wannabe”, “Spice Up Your Life” and “Viva Forever”, it centers around four characters who audition for a TV talent show.
“It’s not about actually us, it’s the essence of the Spice Girls,” said Halliwell, who, like the other four Spice Girls, is a mother in her late 30s.
“There is a talent show in there, but actually, really what it’s about is about friendship, it’s about motherhood and then there is a little bit of how do you juggle between success and friendship?”
Asked about how they had got along since coming together to promote and work on the musical, Halliwell replied: “We actually do have quite a good time together when it’s just us lot.”
Now let me say: I liked the Spice Girls a lot back in the day. I loved their ‘Wannabe’, but frankly, I thought their shoes and their “Girl Power!” schtick were pretty obnoxious, because come on. We can be all “girl power” without being all stupid and what not in choosing ugly platform sneakers. Come on.
Are you guys excited about this musical? Don’t be too excited, you heard the girl—it’s just the ESSENCE of the Spice Girls, it’s not really them.