Jersey Shore is really the best thing that’s happened to me in a long time. Whenever I’m all like, “I wish there were an interesting story to write about today,” the Shore delivers.
Up now: Snooki’s war with Domino’s Pizza. Hey, you guys, remember back in April when those Domino’s employees posted a video of themselves doing gross things to your pizza? (The video’s been removed from YouTube due to a copyright claim by Kristy Hammonds, one of the people doing gross things to the pizza in the video. That is actually fairly brilliant maneuvering. Hat tip, Kristy.) Domino’s is one of several sponsors who pulled their ads from MTV’s Jersey Shore earlier this year as a result of the backlash from the show’s characterization of Italian-Americans. (Other pulled sponsors: American Family Insurance, Dell and UNICO.)
Snooki, who is amazing, had some choice words about that: “Fuck you! If you don’t want to watch, don’t watch. Just shut the hell up! I’m serious … Fuck you!”
Now, from E!:
A rep for Domino’s says his first thought was to decline commenting to avoid giving Snooki extra publicity. But unlike Dell, he went ahead and gave us a lengthy comment anyway…
“Our first response was, ‘What a classy young lady—her parents must be so proud,'” the rep told us today. “There’s no need to get into a war with this young girl, because tick-tock, her fifteen minutes are almost up.”
First off: Ouch, E! Good luck the next time you need a quote from that PR firm.
Second: I hope Snooki is famous forever and ever. Or at least for long enough to be on Celebrity Rehab.
Third: Is Bump-It advertising on Jersey Shore yet? If not, they should be. Like, a lot. I want the show to open with the words “Jersey Shore, brought to you by the good folks at Bump-It.”